Weyou, ROI & Analyses Business

ROI & Business Analytics

With Weyou, ROI is at the heart of our concept.
With Weyou, you can access your dedicated platform connected in real time to our Weyou Gestion platform. It allows you to track your ROI and much more. Results go beyond contact volume, we analyze qualified meetings, scans performed and business potential generated to turn every exhibition into measurable performance.

How to present the real ROI of an exhibition ?

1

Immediate ROI

  • Orders signed during or just after the exhibition
  • Observed example: up to €10M on a single contract
3

Market proof

  • 70% of exhibitors rebook within 30 days
  • A strong rebooking rate reflects real value creation
2

Long-term ROI

  • A supplier can be re-engaged for several years
  • A meeting can trigger a major contract the following year
4

Meeting quality

  • Sector buyers with identified needs
  • Buyer satisfaction: very high average score

The ROI of a One-to-One exhibition is not measured only at the moment, but by the business value created over time.

One to One meetings purchased and scheduled + additional encounters: the exhibition + networking effect

Consolidated data, One to One Meetings Exhibitions 2017 to 2026

Scans from sold meetings / scheduled agenda Additional scans generated by the exhibition and networking effect.
3 1402 3637762017 3 7762 5471 2292018 4 2422 8421 4002019 3 8112 5311 2802020 3 3792 4269532021 4 3673 0061 3612022 4 7693 2091 5602023 4 7883 1831 6062024 4 2572 7761 4812025 4 7332 9481 7852026 3 1402017 3 7762018 4 2422019 3 8112020 3 3792021 4 3672022 4 7692023 4 7882024 4 2572025 4 7332026

Average exhibitor score (scale of 1 to 5), Annual reading 2017-2026

5 stars: Excellent4 stars: Very good3 stars: Good2 stars: Fair1 star: Poor
4.44.24.03.8 3.802017 3.852018 3.882019 3.912020 3.942021 4.102022 4.122023 4.242024 4.232025 4.232026 4.44.24.0 3.803.884.104.244.23 20172019202220242026

Data is consolidated in real time and reserved for authorized personnel within the company.

2 922scans from sold meetings on average per edition
1 441additional scans thanks to the Weyou concept per edition

Total breakdown

67%scheduled scans
(sold meetings)
33%additional scans
(Weyou effect)

Every sold meeting creates a business multiplier effect. The denser the agenda, the more it drives additional contacts and extra scans. The Weyou effect amplifies with volume.

Key message & Business benchmarks

Business data is entered directly by the exhibitor, consolidated in real time and reserved for authorized personnel. It enables reliable, concrete and actionable analysis of commercial results, without exposing Weyou's proprietary methodology.

Confidentiality, proof and real-time reporting

At a Weyou exhibition, a scan corresponds to a contact recorded by an exhibitor scanning the badge of a visitor, Top Buyer or decision-maker met on site. A scan represents a real and traceable business interaction.